About Farming Truth
The Farming Truth Project started on August 23, 2015 in response to the rampant misinformation I found online about agriculture. As someone who was raised on a ranch, grew up showing livestock, and has visited with many different farmers across the United States, I was startled to learn that the majority of the general public is very disconnected with where their food comes from. Public interest groups such as People for the Ethical Treatment of Animals, better known as PETA, and the Humane Society of the United States, as well as social movements such as the vegan, non-GMO, and anti-vaccination advocates, contribute largely to the misinformation swirling about. However, I couldn’t help but notice that the one thing that seemed to give them an edge over farmers was social media. The hashtag, “GoVegan” has over three million hits on Instagram, the hashtag “Farmer” has barely seven hundred thirty thousand. Immediately, I knew I had to act. I started out on Instagram because that was the platform I was most comfortable with, and gained over ten thousand followers in the first year. My posts discussed the many different reasons why it was simply not a good idea to go vegan, but usually fell into three main categories: health, animal welfare, or sustainability. Then, on October 6, 2016, I decided to launch a full-fledge website. My goal for this website is to post blogs that go much more in-depth, feature farming tips, and inspire others to be agvocates. More people need to be a positive voice for the industry that provides us with everything.